Popular for: general health, immune support, healthy hormones and vegetarians & vegans.
Whilst we should ideally receive all nutrients from food sources alone, many features of modern life make it challenging to achieve. Even if we’re part of the minority who manage to eat home-prepared, organic whole foods, grown locally and seasonally for optimal nutrition, the nutrient density of our food is affected by nutrient losses during harvesting, processing and distribution, as well as storage. Consuming processed and refined foods also strips away key nutrients either by direct removal as part of the process, or through loss due to sensitivity to heat, light and oxygen. Animal products also no longer offer as rich nutrition when produced from intensively reared animals, fed on grains and antibiotics. In short, multivitamins are now a natural complement to the diet, topping up our nutrient intake in areas where we are prone to falling short.
Despite being one of the most frequently purchased supplements, multivitamins are often found ‘wanting’ – perhaps due to quality of most available formulations. Quality (and therefore benefits)is typically linked to price of raw ingredients, and the form of each vitamin will affects its bioavailability and actions in the body. Igennus nutrition scientists have formulated a well-balanced multi-nutrient formulation with very active vitamin forms, including methylated (body-ready) B-vitamins, as well as vitamin D, vitamin K2, B12 and iodine. Iodine intake is important, especially if dietary intake of seafood is low. Vegans should also be aware that a plant-based diet will be devoid of vitamin D, vitamin B12 and iodine unless supplemented.